by Craig Thompson | Nov 21, 2012 | Blog
Flashbulb Memory: A Repository of Personal Headlines There is a peculiar subspecies of memories called “flashbulb memories.” These memories are distinct from the hazy and obscure memories we typically collect. They are the detailed, vivid impressions of a moment. ... by Craig Thompson | Nov 16, 2012 | Blog
What Old Milwaukee Can Teach You about Video Marketing (Because it Can’t Teach You Much About Beer) During the most recent Super Bowl, Will Ferrell served as the unexpected spokesman for Old Milwaukee in an advertisement that only ran in North Platte, Nebraska. North... by Craig Thompson | Nov 8, 2012 | Blog
Behind The Times: How the Automotive Industry has Ignored Online Video Marketing Unruly Media recently published a white paper titled “Stuck in First Gear: The State of Automobile Marketing in Social Video.” The social video campaign titan, which has designed and... by Craig Thompson | Oct 24, 2012 | Blog
A Plea For Quality Video Marketing Even in 2011 businesses were catching on to the virtues of online video marketing. A 2011 IMS Enterprise Web Communications Survey found that one-third of corporations planned to use videos at least once per week. The same survey... by Craig Thompson | Oct 12, 2012 | Blog, Marketing
Online Video Works—But Why? This is not a piece chronicling the growth of online video marketing. Enough ink has been spilled on that subject already. Instead, this piece will explore the “Why” question implicit in any discussion about online video: Why can’t... by Craig Thompson | Oct 2, 2012 | Blog, Marketing
More Than an Arts and Crafts Hangout What do you think about when you hear the word “Pinterest?” It’s likely that you associate Pinterest with artful and precious DIY projects. That’s actually an entirely legitimate impression. RJ Metrics found that 17.2 percent of...
