Mobile Video Advertising The Marriage of Showyou and OMD Showyou, a video viewing app for the iPad, iPhone and iPod touch, recently announced a partnership with the marketing and communications agency OMD and six of the brands it represents: Levis, Showtime, Mountain...
Successful marketing does one thing: it captivates consumers by appealing to some component of their psychology. It locates needs and wants and then, having located these needs and wants, it gives consumers a solution that addresses them. To say that marketing...
Undercover Tourist, a travel and ticket reseller business, knows how to create great video marketing content. The company set up a YouTube channel 2 years ago and has accumulated more than 7,000 dedicated subscribers in that time. The videos on its channel have been...
