Marketers who promote outdoor venues traditionally use still photos and floor plans to showcase the size and amenities of their event space. Now, new developments in drone technology make aerial video an affordable way to highlight the best features of an outdoor event venue from a whole new angle.

Video creates an emotional engagement in a way that photos alone cannot. Aerial video takes the experience a step further, showing the scale of an outdoor venue from a bird’s eye perspective. The views from above and fly-arounds from different angles can be used to draw attention to special features and amenities, and they provide a captivating experience for prospective clients.

In the aerial video above, for example, viewers not only see the gorgeous exterior architecture of Knost Chateau, but they can also see the proximity of the house to the lakefront and make note of features like the tiered water fountains, dual fire pits, and outdoor gas grills. Located 30 minutes north of Dallas, Texas, Knost Chateau is available as a rental venue for weddings, charity fundraisers, corporate retreats, and other events. Using aerial video for venue marketing gives prospective clients a better understanding of the outdoor landscape to plan the set-up of their event, and takes viewers on an exhilarating virtual ride with sweeping camera shots and panoramas.

Aerial videography shows off the size, layout and features of an outdoor event space from angles never before possible. And, venue marketing with high-definition aerial video is surprisingly affordable. Using a radio controlled quadcopter or other type of UAV (unmanned aerial vehicle) is a fraction of the cost of a cherry picker or full-sized helicopter, and a skilled video drone pilot can get amazing shots from the sky with little planning and preparation. To wit: the video of Knost Chateau took only an hour to film, and one day of post-production to create the finished promotional segment.

If you are looking for a creative spin on your traditional venue marketing, consider adding aerial footage to your email and social media campaigns. The magnificent views will catch all aspects of your outdoor event space and compel prospective clients to get in touch.